Jun 24, 2019
An interview with Marissa Lawton, Licensed Counselor, about creating your own business opportunities when you identify a need in your community (or yourself). Curt and Katie talk with Marissa about how to identify what type of entrepreneur you are, how to identify opportunities, and what to consider when adding these businesses to your therapy practice.
It’s time to reimagine therapy and what it means to be a therapist. We are human beings who can now present ourselves as whole people, with authenticity, purpose, and connection. Especially now, when therapists must develop a personal brand to market their practices.
To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.
Marissa Lawton is a licensed counselor, national board-certified counselor, and member of the American Counseling Association. She is also a corporate-trained marketer, girlmom, and brand whisperer who lights up walking solo-therapists through aligned business building strategies. Marissa is the creator of Side Hustle Support Group, a 6-month mentorship that helps therapists capitalize on their experience and education and pair it with their innate stories and superpowers to scale both themselves and their practices through online income.
Her upcoming program, Baby Steps Beyond the Couch, teaches her 90-day methodology for therapists to make their first recurring $1000 in non-clinical revenue. Opening them up to the world of possibilities beyond seeing 1:1 clients. You can learn more about Marissa at marissalawton.com
Therapy Reimagined 2019: The Modern Therapist Conference presented by SimplePractice
October 18 and 19th in Universal City, CA – Hang out with the cool #moderntherapists! We are sponsoring our own podcast because we are so excited about the conference!
Grab your continuing education for the year and get trained up on business building, diversity, technology, self-care and all-around amazing professional development this October! Come join us in-person for the same fun we bring to the podcast!!
Use the promo code MTSG50 to get $50 off your full conference ticket.
We’ve pulled together any resources mentioned in this episode and put together some handy-dandy links:
Curt Widhalm is a Licensed Marriage & Family Therapist in private practice in the Los Angeles area. He is a Board Member at Large for the California Association of Marriage and Family Therapists, a Subject Matter Expert for the California Board of Behavioral Sciences, Adjunct Faculty at Pepperdine University, and a loving husband and father. He is 1/2 great person, 1/2 provocateur, and 1/2 geek, in that order. He dabbles in the dark art of making "dad jokes" and usually has a half-empty cup of coffee somewhere nearby. Learn more about Curt at www.curtwidhalm.com.
Katie Vernoy is a Licensed Marriage and Family Therapist, coach, and consultant. As a helping professional for two decades, she’s navigated the ups and downs of our unique line of work. She’s run her own solo therapy practice, designed innovative clinical programs, built and managed large, thriving teams of service providers, and consulted hundreds of helping professionals on how to build meaningful AND sustainable practices. In her spare time, Katie is secretly siphoning off Curt's youthful energy, so that she can take over the world. Learn more about Katie at www.katievernoy.com.
Our opinions are our own. We are only speaking for ourselves – except when we speak for each other, or over each other. We’re working on it.
Our guests are also only speaking for themselves and have their own opinions. We aren’t trying to take their voice, and no one speaks for us either. Mostly because they don’t want to, but hey.
Voice Over by DW McCann https://www.facebook.com/McCannDW/
Music by Crystal Grooms Mangano http://www.crystalmangano.com/